The 36th Qingdao International Beer Festival, with the theme of "Qingdao Cheers to the World", will be held at the West Coast venue from July to August 2026. This edition of the festival aims to enhance its international appeal, immersive experience, and cultural flavor, continuously enriching and showcasing high-quality tourism products that embody Qingdao's charm, vitality, and unique characteristics. It aims to present a world-class beer festival of higher quality, vibrant excitement, and safe and orderly execution to both local residents and tourists.